Part-Time CMO

Executive level oversight of strategy, plans, teams and/or budget without the full-time impact on the bottom line. Regularly review your media mix, channel strategy and more to ensure you're reaching your target audience and leveraging your existing customers.

Audits

Deep-dive analysis and comprehensive report on the efficacy of your marketing efforts with recommendations on next steps. Focus on one marketing channel or do a full communications effectiveness audit.

Brand Development

Develop brand guides that cover voice, style/design and a compelling brand promise that ensures your staff all send the same message no matter what their role. Then see the impact on your bottom line once your audience clearly understands the value your business brings.

Workshops

Intensive trainings for internal staff on driving world-class, cross-channel marketing campaigns. Workshop areas of focus can include email/marketing automation, UX, reporting, brand and more. Recommended for marketing AND sales—sales needs email engagement, too!

London Tube Advertising

My Process

For any engagement, we'll start with a call to understand your marketing needs. We'll discuss and agree on a list of services and next steps after I send a custom proposal based on the initial call. The proposal will address your needs keeping in mind your time frame, budget and resource availability.

From there, we will build out a schedule with deliverables on both sides to keep us on track. Starting with a kick off meeting involving all key players, we will identify the goals and needs of the engagement to ensure we get alignment early on. Then it's time to dig in and work together to deliver with check-ins along the way.

We'll execute on a smart, right-sized plan for your business goals and targets.

StudentUniverse Fashion Event

Global Business

Have a lean shop but need to market internationally? I bring deep expertise in the Canadian, China and UK markets, along with overall global marketing know-how. Let's figure out the strategy that helps you expand without overextending.

Local Business

Your expertise is what you sell, whether that be pilates classes, antiques, cake or dog grooming. Let me set your business up for marketing success so you can spend your time on what you do best.

AV Studio Milton Site and Collateral

Let's Talk

Ready to discuss your marketing strategy needs? I'm ready to help. Reach out to schedule a call and we'll customize a proposal that suits your business needs.